Hi there, 👋

I'm Prince

I'm a Product designer that truly believes in the DESIGN THINKING approach for positive impact products. I am dedicated to optimizing human-computer interactions for diverse applications, with a particular focus on balancing usability, accessibility, and aesthetics. I am all about taking the most complex ideas, unscrambling and translating them into elegant and intuitive designs that truly speaks to users.

Featured Projects

Product Design

Product Design

UI/Visual Design

Product Design - Coming soon

My design approach

1. Empathize

Preliminary phase discovery research into the problem and the unknowns of the project. This will help to frame the problem to focus on the right user pain points. This research also helps me and my team to gather enough evidence to create a hypothesis.

2. Define

I analyze my findings from the discovery research to identify extreme user needs and pain points/frictions. I then polish the insights from my analysis into well-defined problem statements that are attainable, given the project time constraints and available resources.

3. Ideate

At this stage, I and my team (researchers, developers, designers, and other stakeholders) work together to generate as many solution ideas as possible - quantity over quality. I ensure the facilitation of a critique-free and assumption-free workshop.

4. Prototype

I then create a design plan that will show different elements depending on its fidelity (low to medium fidelity). I also favor the use of wireframes to focus my attention on workflows that address user pain points at this stage.

5. Test & Iterate

I conduct usability tests, focusing on tasks that are part of the MVP, KPI, and customer’s needs. I then iterate on my design, guided by the unbiased feedback from [several] usability tests.

6. Handoff & Monitor

Collaborating with my cross-functional team, I am able to keep track of the product performance, while continually solutioning on feedbacks, and iterating on the design to better meet the evolving needs of our users.

What sets me apart

I understand human behavior and human-computer interactions
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I'm all about bringing ideas to life
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Thrives in simplifying complex ideas and concepts
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I am adaptible, strategic, critical and logical thinker, and yes, a user advocate!
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Drop me a line!

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